Wholesaler hosts successful retail showcase

Bestway Wholesale recently welcomed more than 800 retailers and suppliers to its trade show held at Coventry Building Society Arena last month

The Bestway Retail Showcase in Coventry brought together the wholesaler’s partners from its Costcutter, Best-one, Bargain Booze and Extra Local symbol estate.

Managing director of Bestway Wholesale, Dawood Pervez said: “This year’s Showcase has exceeded our expectations. To have our retailers engaged alongside our supplier partners and industry colleagues, was hugely extremely valuable for all parties. It’s often hard for independent retailers to find time to discover the latest trends and insights to support their business but the Showcase enables them to do this and make the time really count.”

“Over the past decade, we went for catering with the ‘Big Bestway Hammer’ and bashed lots of range in, which didn’t always work and instead created a lot of complexity, which meant a lot of products didn’t sell particularly well, we didn’t always sell it the right way, and we didn’t necessarily have the right ways to sell it.”

Bestway Wholesale Coventry Building Society