Filshill supports q-commerce growth

JW Filshill is supporting its symbol group’s growth plans with an e-commerce partnership

Snappy Shopper will be working with the Scottish wholesaler providing Snappy Marketplace, a white-label grocery delivery app and website, to further grow sales and quick-commerce in the convenience and impulse trade.

As part of this broader partnership between Filshill and Snappy Shopper, greater marketing of Filshill promotions will be available, plus exclusive new customer coupon codes and 1p store bundles. The 1p bundles in particular have resulted in significant increases in online orders for participating stores, allowing shoppers to stock up on essentials such as cleaning products for a significantly low price.

The partnership will also see integration with its approved EPOS solution, making it even easier to do business for partner stores with quicker deliveries and better control over stock.

Craig Brown, Chief Sales and Marketing Officer, Filshill, said: “As part of our ambitious growth plans for KeyStore, it is important for us to have the required technology in place as we aim to recruit tech-savvy entrepreneurial retailers who have the community at the heart of their values.

“This agreement allows a seamless use of the Snappy Shopper platform through our ReScan till system and also improves sales data analysis to maximise the consumer offer for KeyStore. I am excited with this new growth opportunity and how we progress this across our KeyStore estate.”

JW Filshill Snappy Shopper