Retailer recruitment drive to add to Bestway numbers
Bestway Wholesale has launched a recruitment drive for new retailers to join its portfolio of brands.
As part of the integration of Bestway Retail and the Costcutter Supermarkets Group, the business is trying to attract new retailers with its best-in-class service support, product range and rebates.
“There is real opportunity for retailers here, and we believe we offer the most powerful and attractive proposition in the sector,” said Retail Director Mike Hollis.
“Retailers that join our Bestway family now have a compelling choice as to the symbol or retail proposition that best meets their needs, skills, and aspirations. We know that ‘one size does not fit all’ and that’s why each of our symbols offer something different within our estate portfolio.
“We’re excited to be showcasing our offer and reaching out to retailers with the launch of this new recruitment campaign that clearly sets out the benefits of our core brands and our combined proposition.”
One of the benefits retailers can tap into is access to Bestway’s entire cash and carry network.
It’s one of the reasons why Managing Director Dawood Pervez believes the retail giant has become known as the champion of independents.
“We always offer a unique proposition within the market place, offering independent retailers the right option for them within our family of businesses,” said Pervez.
“There is no better time for us to go the market with an ambitious recruitment campaign offering immense opportunity based on a 45-year heritage and proven success.
“While market conditions are changing – out of change comes opportunity and we are right at the forefront of investment, adapting to changing consumer behaviours and tracking trends and developing online platforms to support our retailers, whilst increasing consumer recognition of our leading symbols.
“The teams have been working tirelessly to unlock the benefits of our combined scale and expertise, and the cash and carry depot access and rebate rewards on those purchases are evidence of this.
“The independent market is our heartland and our ambition is to grow with our retailers, as a partnership based on trust and respect, in a way that will ensure we can provide even more benefit to our retailers in the years’ ahead.”Bestway Wholesale cash and carry Dawood Pervez Mike Hollis retailers